Mary Jo Foley has come up with her list of what she thinks Microsoft will, and won’t, do in 2009 and it looks like a pretty good list.
However the one I disagree with most is number 10:
“10. Become so completely consumed by Apple envy that it over-invests on the consumer side of the house. In 2009, Microsoft’s failure to tend to its enterprise knitting will begin hurting its business software/services sales.”
Although it’s clear that MS are looking to grow in many consumer based areas, I really don’t think they’ll let the corporate Enterprise market slip and/or lose focus. This area is where MS earn the most money and the most respect so they MUST keep tending to it and with all the releases we are already looking at for 2009 including OCS 2007 R2, Office 14, Sharepoint 14, VStudio 2010, SQL 2010, Biztalk 2009 and many more, I’d say that the Enterprise market is being pretty well looked after already.
On top of this is Microsoft’s Software+Services push, which is a HUGE focus for them as evidenced by the WPC 2008 and later events I attended at Reading campus. The US launch was November ’08 and has already taken off very well and the UK launch is due around May time. MS are getting partners ready to take S+S to the marketplace in a confident, well balanced way and I truly believe this will be a huge part of 2009 for anyone involved with MS on a corporate level; whether as a customer, partner or competitor. I’m going to say that Microsoft’s S+S will be a contributing factor to helping the UK get out of the credit slump faster than expected…how’s that for a prediction?! ;-)
I also think the Zune will start to make an appearance in Europe. I’ve already heard that France is slated to be the next country to get the Zune and I can’t imagine that the UK can be far behind if that is true.
I would put a top 10 list together but so many would be the same as Mary Jo’s it hardly seems worth it!